Mews is a PMS designed to simplify and automate tasks and operations for hotels. The PMS unifies everything from booking engine to revenue management, enabling staff in all departments to spend their time on revenue-generating activities.
The integration with Loyco further simplifies building and rewarding loyalty for hotels using Mews
Get started by following the general checklist and the integration-specific checklists to ensure everything is set up correctly. General Loyalty program checklist ↗️
Mews integration checklist
2.1. 🔲 Tasks performed by Customer 2.2. ✅ Tasks performed by Loyco 2.3. 🟣 Tasks performed by Mews
2.2.1. 🔲 Activate Loyco in the Mews Marketplace 2.2.2. 🟣 Integration is automatically approved by Mews 2.2.3. ✅ Connect the integration to your loyalty program in Loyco 2.2.4. 🔲 Configure loyalty points as an external payment method in Mews → How-to link 2.2.5. 🔲 Set up dedicated Member Rates in Mews → How-to link 2.2.6. 🔲 Book a training session for reception staff → Book meeting link
3. Testing
3.1. 🔲 Invite yourself via a test booking in Mews Booking engine or PMS according to Step 6 or Step 7 in the guide below. 3.2. 🔲 Create a manual transaction in Loyco Admin → How to create transaction 3.3. 🔲 Redeem bonus points in Mews PMS according to Step 5 in the guide below
4. Identify members in Mews
Confirmed members are identified by a star icon throughout Mews PMS. Hover over the star to view "Loyalty member" status.
Follow the instructions provided in the slideshow, with accompanying text for each image below. 👨🏫
To view today's arrivals, open "Reservation overview"
View the "Loyalty member" icon on the "Reservation overview report", included in "Arrivals", "Departures", "Stayovers" and "Staying" tab.
Clicking on "details" allows the receptionist to access more details about the guest, including their membership status, member rate, (loyalty) products assigned
Clicking the guest name gives access to the "Loyalty tab" to see details such as members' bonus points, tier level, and membership number (which is always the guest's phone number). Additionally, explore further information, utilise bonus points, and access member benefits in "Member Insight" from URL
5. View member benefits and use bonus points as partial payment
Receptionists can access additional member details by clicking the URL provided in the Loyalty tab within Mews. This action opens "Member Insight" and automatically conducts a search based on the number in the customer card.
Follow the instructions provided in the slideshow, with accompanying text for each image below. 👨🏫
Receptionists can access additional member details by clicking the URL provided in the Loyalty tab within Mews. This action opens "Member Insight" and automatically conducts a search based on the number in the customer card.
Receptionist can view "Available bonus" (marked in yellow) and release optional bonus amount via field and "Release bonus" button
"Available bonus" amount is updated from "450" to "449", and notification "Bonus amount if NOK 1,00 used." is displayed on top (marked in yellow)
The deducted sum is automatically marked as "Loyalty points" (back) in Mews and will appear as a discount on the guest's receipt.
Member benefits activated from Loyalty+ dashboard is visable in this view and the member profile. Receptionist can "Activate offer" on behalf of guest/member.
6. Member's guest journey in booking engine
Guests can become members through the booking engine and preview their benefits, utilising loyalty products, product rules, and member rates.
Follow the instructions provided in the slideshow, with accompanying text for each image below. 👨🏫
Guests choose dates of the stay in the hotels default booking engine
Guest choose the room type
Guests can choose between the “Flexible Rate” and the “Flexible Rate (Member Price).” The loyalty product, “Join Grand Hotel Member and Save 10%,” serves to highlight and inform about the loyalty program. Due to product rules, selecting the member price will automatically add the loyalty product in the next step.
The product rules automatically add Level 1 (Bronze) member benefits, including “Free Room Upgrade” and “Late Check-Out” (both subject to availability).
Guest can view products before confirming
Continue to payment
Payment
Guest receives SMS to verify membership
7. Apply member rates for walk-in, phone or email reservations
Receptionists can review the guest’s profile and offer either standard rates or member rates accordingly.
Follow the instructions provided in the slideshow, with accompanying text for each image below. 👨🏫
Receptionist choose dates and checks availability
The receptionist verifies if the guest is a member by clicking the profile icon marked in yellow
Receptionists can view membership status and member level, and apply the appropriate rate group accordingly.
Receptionists can select the appropriate rate based on member level using the Member Rate Group dropdown.
Click "next"
Click "book now"
The rate automatically includes Level 1 (Bronze) member benefits through “product rules,” and provides a 10% instant discount compared to the default rate
Receptionist can add or remove products from ordre
8. Invite guests as members
The program automatically sends personalized invitations to join the membership program, converting OTA bookings and direct bookings into memberships.
If a guest has booked a member rate but hasn’t confirmed their membership, the receptionist can send a reminder to the guest.
Follow the instructions provided in the slideshow, with accompanying text for each image below. 👨🏫
Open "Reservation report" and click the guests name
Copy the guests phone number and click the "+" icon marked in image
Paste phone number in "Membership number" field
Guest receives SMS to verify profile, consent to marketing and membership. Grand Hotel Member is a demo location; SMS, consent page, and member profile will be customized for each hotel.
The guest profile is updated with membership. Personal information entered in Mews is automatically transferred to the member profile. Members can view their profile, gift cards, offers, bonuses and membership benefits.
9. Switch rate groups (between member and standard rates)
If a member has booked at the standard rate or a non-member has booked at the member price, the receptionist can verify their member status and adjust the rate according to the program's standards.
Follow the instructions provided in the slideshow, with accompanying text for each image below. 👨🏫
Open the “Reservation Overview” to identify any discrepancies between the “Member Price” and the “Non-Member Icon.” Click "Manage"
Click "pricing"
Deselect “Keep old price” and adjust the rate using the dropdown menu.
The price will increase by 10% to match the standard rate.
Receptionists can remove the automatically added loyalty benefits under the products section.
All loyalty benefits removed
10. Setup guide
10.1. Adding loyalty points as external payment.
To allow members to pay with bonus points, you must add the loyalty program as an external payment method in Mews.
Follow the instructions provided in the slideshow, with accompanying text for each image below. 👨🏫
Click "Property"
Click "Accounting configuration"
Make sure "Loyalty points" and "Bacs" is enabled.
10.2.1. Enable loyalty permissions per user.
Go to Burger Menu → Settings → Users, select the receptionist, and open Individual Permissions. Enable the required options, including Loyalty memberships.
1. Click "Select permissions"
2. Toggle "Create and manage loyalty memberships" and click "Save changes"
10.2. Create Loyalty Products
To activate instant benefits in the booking engine, enable loyalty products with the desired member perks. We recommend combining instant, convenience, and revisit benefits. More details in our program strategy.
Follow the instructions provided in the slideshow, with accompanying text for each image below. 👨🏫
Click "Products"
Click "+" icon to create a new bookable product. Choose "Product category" to structure benefits, with or without tier levels
Choose Name and Description
Choose Category and where the product is available (Product options)
Choose relative pricing
Add a relevant image
Example 2: How to set up hidden products to use with product rules
Choose names wisely, and include the member level in the names if you have tier levels
Remember to deselect "offer to customer"
Add price "0"
Visible loyalty products in booking engine (from setting "show to customer")
Visible and hidden loyalty products, automatically added via "Product rules"
Loyalty products in reservation overview
10.3. Create Loyalty Product rules Product rules ban be used to automatically add Member Benefits (products) such as "Free Room upgrade", "Late check-out", "Vouchers", "Flexible cancellation policy" etc. Please refer to the “Product” tab above to see how products appear from both the booking and reception perspectives, and how receptionists can add or remove products. Follow the instructions provided in the slideshow, with accompanying text for each image below. 👨🏫
Click "Product rules"
Create new product rules by clicking "+" in top right corner
Choose "Rates" (member rates) to automatically add products to booking. The products will be visible for the guest in booking and for receptionist in receptionist overview
Example of how silver benefits can be added. Remember to add the non-conflicting standard benefits also (or create having duplicate products)
Example of how gold benefits can be added. Remember to add the non-conflicting standard and silver benefits also (or create having duplicate products)
10.4. Create Member Rates To simplify how receptionists adjust guest pricing based on membership level, utilize member rate codes. These codes can also be publicly applied in the booking engine. However, be aware that combining rate codes and products may result in double benefits for guests. To enable bonus usage at reception, ensure that the payment is set to be withdrawn upon check-in. This setting can be adjusted per rate. Follow the instructions provided in the slideshow, with accompanying text for each image below. 👨🏫
Click "Rates"
Click "+" to create a new member rate. If you have member levels, you can assign one rate, booking engine, product and product rules to each level
Choose "Public" (Public will be visible on the booking engine you rate map the rate to)
Add a Description and Save. Click "Pricing" to adjust the member rate from base rate.
Click Pencil, and add either Absolute adjustment or Relative adjustment. E.g., set the "Relatve adjustment" to -10.00% for a 10% discount. The adjustment is based on the base price.
Click "Booking engines" to connect the rates
Connect the new member rate to default booking engine. If you have tier levels; Level 1 benefits are connected to default booking engine and level 2, 3 is connected to separate booking engines, rates and products.
If you also wish to add the base price to the members' booking engine, you can add the base rate to the "Rate mappings".
Connect the new "Member rate" to the existing default booking engine.
Click save
See how member rates appear when the "Public" option is selected. Rates set to "Private" will not be displayed in the booking engine.
View how receptionists can view and change member rates from PMS. Under "products" receptionists can see automatically or manually added loyalty products
10.5 Create Member Vouchers
Utilize the Loyalty dashboard to send exclusive member-only campaign vouchers through SMS or email.
Follow the instructions provided in the slideshow, with accompanying text for each image below. 👨🏫
Click "Vouchers"
Click "+" to create a new Voucher
Choose Voucher period and unique campaign key. Click the "Booking engine" URL
The booking engine link comes preconfigured with the voucher code, ready to be embedded in loyalty emails, SMS, and other communications.
Members choose room
Members will see the voucher rate displayed.
Note that the "Join Grand Hotel Member and save 10%" loyalty product will apply an additional discount. Consider disabling this product during voucher campaigns to prevent overlapping discounts.
The receptionist can see public vouchers from PMS
10.6. Create Member Booking Engine
Create dedicated booking engines to offer exclusive rates, products, and benefits to members or specific tier levels. These unique engines can feature distinct rates and products, ensuring that when qualified members (e.g. Silver/Gold Members) book through them, receptionists are notified.
Follow the instructions provided in the slideshow, with accompanying text for each image below. 👨🏫
Add a booking engine to the bookable service
Click "+" to add a new booking engine. Choose settings (remember phone number default), and connect to applicable tier level rate and/or tier level products and product rules
Click "Preview" to view the booking engine
You might choose image or video to reflect their member level
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